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A simple 5-part framework to

Increase sales without selling

Master the framework to connect with more customers and sell more stuff.

Attract Customers

Increase Conversions

Sell More Stuff

Too many business owners hate selling.

Because they focus on the wrong thing. This simple framework will change the way you approach customers. Learn to focus on what matters to increase sales without selling.

Stop missing opportunities because being “salesy” feels gross. You don’t have to be pushy to close more sales.  

Sell more. 

Start Selling More

Left engine – Sales

The framework to increase sales without selling is here.

    When you make the customer the hero you don’t have to sell. Invite them into a story that makes their life better.

Get follow up calls with clients eager to buy

Create more referrals from happy customers

Be comfortable and confident on every sales call

Stop feeling pushy or manipulative

Discover new ways to connect with customers

Get customers excited to learn about you

Get easy to use tools to customize for each sale

Stop selling. Invite customers into a story.

Use this 5-step plan to invite customers into a story to make them the hero.     

Start Selling More

This system works even if you hate selling.

Your Simple Plan to Sell More Stuff

1. Get the 5-part framework

Choose from in person meetings, group workshops, or the DIY online course.

2. Create effective sales talking points

Focus on invitng customers into a story and make them the hero.

3. Start selling more stuff

Use your ready to go sales script immediately to see results.

Your Investment

Get The Customer is the Hero Sales Framework. Learn how to implement it so you sell more stuff and approach every sales conversation with confidence. 

1-On-1 Training

4 one hr sessions or a half day

$ 1597

  • Customized results
  • Personal training
  • Flexible scheduling
  • 12 mo. access to online course
  • Workbook and online tools
Get the Framework

DIY Online Course

Start selling more today.

$ 275 / yr.

  • 12 month access
  • 7 modules, 17 videos
  • Downloadable workbook
  • Online SalesScript tool
  • All other BMSU courses
Get Access Now

Meet Your Guide 

For 25 years, selling was the worst part of every job I had. Trying to memorize features of products was cumbersome and learning tactics to manipulate customers felt gross.

This system changed everything. Sales went from a task to be dreaded and endured to a natural conclusion of a great conversation. I’m excited to help you discover what really matters so you can help more customers and close more deals.

When you learn the 5-part framework you’ll be amazed that you actually start attracting customers. Never chase a sale again. Get the 5-part framework to increase sales without selling.

SCHEDULE A CALL
Your guide to increasing sales
Start Selling More

Business Works Like an Airplane

Optimize 6 critical parts of your business to fly far and fast

Create a CLEAR plan for success
Business runs like an airplane
Increase Sales without Selling

Simple frameworks for small business growth. Get better results with a Business Made Simple Certified Coach.

Cockpit - Leadership

Cast a CLEAR vision for the future – Create a powerful mission statement

Cockpit – Leadership
Right Engine - Marketing Create a CLEAR Message to connect with customers

Create a CLEAR Message – Install a  5-part sales funnel

Right Engine – Marketing
Increase sales without selling with a simple 5-part framework

Make the customer the Hero – Invite them into a story

Left Engine – Sales
Create profitable products that are in demand.

Increase revenue – Products must be profitable and in demand

Wings – Products
Create an efficient operation and intall a management and productivity system to get more done.

Keep costs low – Organize your team – Install processes & systems

Body – Overhead
Manage cash flow to fly far and fast

Monitor a simple account system – Never risk running out of cash

Fuel Tank – Cash Flow

Get FREE Access to the 60-Day Video Series that Will Grow Your Business

– Pour a cup of coffee – Watch the daily 5-minute video – Beat the competition

Get the Videos – FREE

People hate selling…

… because they focus on the wrong thing. Sales has such a bad reputation only congress has a worse reputation. This simple framework will change the way you approach customers to focus on them and increase sales without selling. 

The 5-part framework feels like a conversation, not manipulation. Using it feels natural and easy, even if you can’t stand the thought of sales. If you are a natural salesperson and love selling this framework will help you get even better results. Customers and clients will be eager to buy.

Stop losing sales because being “salesy” feels gross.

Increase sales without selling with The Customer is the Hero Sales Framework.

Feel confident, not pushy. Increase sales without selling. Start today.